The South African government – and their marketing body SA Tourism – have claimed that the R1 billion sponsorship of Tottenham Hotspur football club will encourage tourists to visit SA, thanks to an invaluable amount of media exposure.
But will players – who include the likes of Harry Kane and Eric Dier – also step foot on SA shores too?
ALSO READ: ‘Blood money’: Mzansi slams Tottenham Hotspur sponsor claims
According to Daily Maverick, the Department of Tourism recently submitted a proposal to sponsor Tottenham Hotspur – a well-known English Premier League club.
The ministry, including minister Lindiwe Sisulu, and marketing division SA Tourism – presented a proposal this week to the board, claims the publication.
Daily Maverick reports that close to R1 billion would be allocated to support the elite club over three years. In return, the local tourism sector would receive “media exposure”.
On Thursday, 2 February, the department held a press conference to clarify the allegations. However, SA Tourism chief executive officer Themba Khumalo stated that the Tottenham Hotspur deal would forge ahead despite the widespread opposition.
He said: “The board made a conditional approval because it commercially makes sense, but it needs communication with the stakeholders to make sure they’re aligned.
“There’s no signed contract, but there is an intention to. We need to do due diligence and follow government processes”.
According to News24, SA Tourism would receive kit branding, interview backdrop branding, match-day advertising, partnership announcements, training camps in South Africa, and free access to tickets and stadium hospitality in exchange for the investment.
ALSO READ: ‘It’s nothing new’: SA Tourism CEO on R1bn sponsorship deal
TOTTENHAM HOTSPUR PLAYERS – WHERE DO THEY VACATION?
On social media, many South Africans disputed the departments’ justification of the Tottenham Hotspur deal. Many insisted that tourists would not want to visit a country riddled with crime, load shedding and water shedding, and poor infrastructure.
But would the players themselves feel obligated to support their prospective new sponsors too?
Here’s a look at where some of the players have vacationed during their time off….
Harry Kane – a tropical island
Eric Dier – Monaco
Pedro Porro – Spain
Ryan Sessegnon – Mykonos
Christian Romero – Portofino
Emerson Royal – Paris
- Here are some options for your next family vacation
- How to Plan a 'Bikepacking' Trip This Summer — and Why It's the Perfect Way to See the U.S.
- Plan in works for 'trip of a lifetime' to back-of-beyond in Manitoba, Canada
- Transit app Moovit rolls out more personalized trip-planning features
- Planning a trip to Legoland New York? Check out these VRBO properties for your visit